About

Russell Cook by a window overlooking London

I’m a data scientist at Spotify, based in London. My work sits across product, economics, and strategy, with a focus on pricing, packaging, subscriptions, growth, and retention.

I enjoy the part of a problem before the analysis begins: working out what needs to be answered, which evidence would help, and what a team could do differently as a result. I bring that through to clear recommendations for senior decision-makers.

That can involve designing an experiment, estimating a causal effect, building a forecast, or bringing several imperfect sources of evidence together. Python, SQL and Sheets are my everyday tools.

Background

I joined Spotify in January 2022. Before that, I spent around three years at BCG Expand, where I became a Lead Analyst, led a small team, and worked directly with clients on analytics.

I have an MMath from Oxford and an MSc in Computer Science from UCL.